PREMIUM CO. X W HOTEL POP-UP SHOP
Through a collaboration with Premium Co. and the W Hotel, No Kings Collective designed a Washington DC-specific pop-up shop. A premiere men’s streetwear brand, Premium Co. tasked the Collective with creating a space that was functional as boutique but brought a monumental experience. Consequently, No Kings Collective created sculptural light installations that included a 19ft replica of the Washington Monument, a 16ft replica of the United States capitol and a replica of the Lincoln memorial that served as a photobooth.
December 2014
Creative Direction:
Brandon Hill & Peter Chang
Design & Fabrication:
Brandon Hill & Peter Chang
Photography courtesy of Premium Co.