#FINISHIT
Finish-it is a campaign produced by thetruth.com aimed at ending teen smoking through facts, tools to help instigate change, and creative marketing. For an off-the-hill policy event, No Kings Collective took photos of guests and used live silkscreening to create an in-person experience of the “x” icon, a seminal piece of the on-going digital campaign. The finished mural not only highlighted the efforts of organization but was specific to the event.
March 2014
Creative Direction:
Brandon Hill & Peter Chang
On-site production:
Brandon Hill & Peter Chang
Photography: Courtsey of truth.com